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Gen Z isn’t falling for “propaganda” on TikTok.  

May 21 2025

Gen Z isn’t falling for “propaganda” on TikTok. This week, Gen Z is calling out “propaganda”—a.k.a any trend they’re not keen to be influenced by—like #SkinnyTok, Botox, and Ozempic, for example. The posts have become a larger movement of users drawing their own lines in the sand, setting boundaries around the trends, beauty ideals, and societal expectations they’re just not here for. Some are even using the trend to highlight serious issues like casual racism and fat-shaming, proving it’s more than just lighthearted fun. But whether they’re silly or thought-provoking, the trend taps into a bigger Gen Z theme: rejecting pressure to conform and making space for authenticity, individuality, and critical thinking in a scroll-happy world. (Her Campus)

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