A new interactive kids show is launching on a crypto platform. Owen Nowhere will build the world of a tween content creator traveling with his adoptive vampire parents. But, rather than TV, it’s launching this fall on Lamina 1, a blockchain platform built for creators. It’s part show, part community, and totally immersive with its behind-the-scenes content and collectible digital items. It’s a bold move though considering the show is targeting preteens who will need a crypto wallet to join, which the production studio is still navigating. However, with its unique focus on allowing kids to shape the storyline in a digital world, it taps into the 82% of 8-12-year-olds who already play video games that involve them being a part of a virtual world, according to YPulse. (TechCrunch)
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