The North Face Maternity collection will let parents travel functionally. Traveling with their children can be hard, but The North Face’s new Maternity collection can help parents replace their baby carrier with a puffer jacket. A detachable blanket allows the jacket to function like a traditional chest carrier, while eliminating the bulk of two separate items. Another parka-style jacket hides 11 pockets, perfect for carrying all their children’s essentials on-the-go. Other items in the collection include “stretchy overalls, fleece coats and convertible baby bags.” The Maternity collection will only be available in Japan, but creates competition for other brands to make similarly fashionable yet functional items for parents. YPulse brand tracking data shows The North Face is No. 6 on Millennials’ list of coolest brands, and they’ll surely appreciate staying trendy as parents. (HypeBeast)
