Marvel is developing a new mobile game that allows players to create their own superhero. The gamification of entertainment continues as Marvel works with Niantic, the company behind the iconic Pokémon Go. Marvel World of Heroes will be an augmented reality (AR) mobile game where players can “patrol [their] neighborhood to thwart crimes, take on missions and fend off interdimensional threats and supervillains.” Players will also be able to explore the multiverse alongside their friends and other classic heroes like Spider-Man, Captain America, and X-Men’s Wolverine. YPulse’s Gaming report data shows that 60% of Gen Z and Millennials are more likely to play a video game if it’s based on a book or movie. (Engadget)