Two in five U.K. consumers that have used buy now, pay later services have had to pay off their debt with a credit card.

Two in five U.K. consumers that have used buy now, pay later services have had to pay off their debt with a credit card. The buy now, pay Later (BNPL) trend has been growing fast, and while the concept has been around for years, more brands and retailers are jumping on board in a play for young shoppers. Klarna recently partnered with U.K. luxury department store Harrods, for instance, to help “hesitant” luxury shoppers splurge without breaking the bank. Meanwhile, YPulse’s WE shopping and retail research found that 29% of 13-39-year-olds have already used a BNPL service and 34% more are interested. But many users of the scheme have come to regret it: a recent study from Barclays Partner Finance found that half of 18-24-year-olds who have used these services wish they hadn’t, and two in five report feeling overwhelmed by repayments. Now, a new survey from Citizens Advice shows that 42% of British BNPL users have borrowed another form of credit to finance their repayments, with credit cards being the top source. BNPLs were originally branded as an alternative to credit cards for debt-wary Gen Z. But for many, the two are becoming synonymous. (The Guardian)