Fitness influencers on TikTok are body-positive, queer-accepting, and take a non-diet approach to help people achieve their goals.

Fitness influencers on TikTok are body-positive, queer-accepting, and take a non-diet approach to help people achieve their goals. Young people have been fueling the body positive movement for years now, and while conversations related to fitness have long been dominated by rigid workout routines and strict diets to maintain a healthy lifestyle, there’s a new crop of fitness influencers (a.k.a. “fitfluencers”) changing the health narrative on TikTok. AK MacKellar is a certified trainer and the founder of Free to Move (a queer-inclusive movement program) who has built a TikTok following of over 130K, sharing workout resources for people with disabilities or chronic illnesses and advice for beginners. Malarie Burgess is another, who uses her TikTok account (@thejockscientist) to share how food and movement can be for everyone at any point in their fitness journey while teaching newcomers what to avoid (i.e. programs / professionals that preach “getting in shape”). #BodyInclusive, #DietCulture, and #NonDiet are also educating TikTokers in this space while dispelling myths that healthy lifestyles / fitness culture are all about weight loss. Many Gen Z and Millennials tell YPulse that improving their physical health is a goal they’re committed to this year, and these new types of fitness influencers offer a fresh perspective. (Mashable)