Netflix is launching their first toy line with Mattel. 

Netflix is launching their first toy line with Mattel. Ahead of the premiere of the streaming service’s anticipated animated musical Over the Moon, Netflix is launching a Mattel doll and plush line next month—the first toys the streaming service has created. The film, inspired by a classic Chinese myth, tells the story of a young girl who builds a rocket ship to travel to the moon and prove the existence of the Moon Goddess. The toy collection will be based on characters from the movie, with a theme centered around the “power of imagination.” (Kidscreen, GeekSpin)