Influencers are the “new generation of talent” in Hollywood. 

Influencers are the “new generation of talent” in Hollywood. Top agents are moving from acting reels and auditions to viral content and follower counts as they increasingly sign social media influencers from YouTube, Instagram, and TikTok. Popular TikTokers and Hype House members Charlie D’Amelio and Chase Hudson are just some of the influencers who have signed with elite agencies like UTA and WME. According to an agent, the younger generation are self-creators who don’t wait for “someone to discover them.” YPulse found that 72% of 13-18-year-olds want to be influencers. (NYTimes)