Taco Bell teamed up with TikTok for a TV spot to advertise their Tripelupa. To promote their first ever tear-apart menu item which combines three differently flavored mini-chalupas together, the fast food chain teamed up with the viral video app for a national TV campaign. The ad uses TikTok’s fullscreen vertical video format and—also marks the first time the app has worked with a brand on a national ad campaign. Since popularity of the app soared with Gen Z last year, many brands are finding ways to work together with them to reach young consumers. (Marketing Dive)
Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.
- To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”
Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.
- To see this content for any Region, use the “Content Filter”.
