Thanks to Millennials, sales are soaring for Campbell’s tomato soup. 

Thanks to Millennials, sales are soaring for Campbell’s tomato soup. According to the company, sales have surged by 17% with “better than expected earnings” for their chicken noodle, cream of mushroom, cream of chicken, and in particular their tomato soup—and “a good percentage of the gains came from Millennials households.” New and younger consumers are putting them in a positive position, and according to the Campbell CEO, “this is a trend that many did not think was possible.” (MarketWatch)