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Toys ‘R’ Us is back—thanks to a partnership with Target. 

Oct 08 2019

Toys ‘R’ Us is back—thanks to a partnership with Target. Starting today, shoppers can peruse for games and toys once again, and just in time for the holidays. But when they click to purchase their items, visitors are redirected to Target’s site. The CEO of Tru Kids calls the move “a new Toys ‘R’ Us shopping experience” that required the help of an “industry leader.” The two Toys ‘R’ Us experiential stores will also reportedly include online purchasing powered by Target. (Fast Company)