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Virtual clothing is becoming a reality for Instagram influencers.

Jul 05 2019

Virtual clothing is becoming a reality for Instagram influencers. Instead of wearing a statement piece once, some Instagrammers are looking to brands like Carlings to CGI garments onto their bodies that are only made of pixels. The pieces cost much less than IRL designer pieces, letting social media users save the environment and their wallets. Gamers are already used to paying up for customized “skins” their avatar can wear and non-human models only ever rock digital garments—will everyday social media users be next? (Elle)