Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.

Gen Z loves to browse Amazon—even when they’re not buying anything.

Jul 02 2019

Gen Z loves to browse Amazon—even when they’re not buying anything. According to Business Insider, 46% of 13-21-year-olds say Amazon is one of their most-visited sites, and 19% of those don’t typically make any purchases. Only 11% have never used it, and an additional 10% have browsed but never bought anything. As teens move into their spending power and away from cash allowances, Amazon will reap the rewards of their early browsing—especially if they can stay as innovative as our Brand Tracker shows young shoppers think they are.  (Business Insider)