Millennials spend more on craft beer than any other generation. According to C+R Research, Millennial beer drinkers are spending $5 more each month than the average beer drinkers’ $59. Over half of the young demo said that they have at least one craft beer every week, and the majority brew of choice is the IPA. Our Nightlife and Drinking Topline aligns, finding that craft beer takes a top spot as one of Millennials’ favorite alcoholic beverages. (Ladders)
