“Nintendo is like the Disney of games,” winning over and over again by unveiling new spins on nostalgic favorites. A Wedbush analyst goes on to explain that “It's like bringing out a new Marvel or Star Wars movie—it's guaranteed to do well because people love the brand.” The tech giant is coming out with two new Pokémon games, in addition to new Legend of Zelda, Mario, and Tetris titles. They’ve successfully built a Brandom by bringing back fan favorites. Gen Z & Millennials even ranked Nintendo high in their list of the top ten logos they want to wear. (CNN)
