Business newsletter Morning Brew has over one million subscribers because, as its 25-year-old founder says, “[t]raditional business news sucks.” Millennials are keeping up on the latest in finance, from stock prices to acquisitions, with the email that Lieberman and his peer Austin Rief started while they were still in college. Fast forward to 2018, and they raked in over $3 million, thanks to native ads from brands that want to reach their coveted average reader: a 28-year-old male. (Forbes)
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