Wake-up call: TikTok is a booming social media platform—and they’re starting to monetize. The app formerly known as musical.ly added 75 million new users in December, securing its spot as the third most-installed app of 2018 globally and the first in China. Now that the Vine-like video app has over 800 million lifetime installs, according to Sensor Data, they’re experimenting with in-app ads. One early entry is a Super Bowl promo for NFL-themed augmented reality stickers from SportsManias. (TechCrunch)
