Nestlé, Tide, PepsiCo, and more major brands are rolling out reusable packaging for environmentally conscious consumers. Select customers in Paris and NYC will be able to order Axe and Dove deodorants, Tropicana orange juice, and more in reusable glass or steel containers that will be picked up, cleaned, and returned when they’re empty. Indie brands like Lush kicked off the zero-waste movement and now major brands are catching on, catering to cause-driven young shoppers. (Vox)
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