Krazy Glue is going live to let the World’s Strongest Man test out their adhesive. That man happens to be Game of Thrones actor Hafþór Björnsson, which should help drive hype among Millennial and Gen Z fans of the show. Viewers are encouraged to suggest items for Björnsson to lift to prove his strength in the lead-up to the event using hashtag #ManVsGlue. The video announcement for the event garnered 300,000 views in its first day, and the actual event will be free, open to the public, and livestreamed on Krazy Glue’s Facebook page. (AListDaily)
