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Automakers are responding to the #vanlife trend, making models for nomadic young drivers.

Aug 14 2018

Automakers are responding to the #vanlife trend, making models for nomadic young drivers. One van-lifer observed that he’s “seen a massive increase in the number of van-lifers over the last few years,” so it should come as no surprise that brands like Volkswagen and Mercedes Benz have come out with new vans made with Instagram in mind. Auto-adjacent companies are expanding their business too, like companies that customize vans for Generation Wanderlust. (Fast Company)