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MAD magazine is coming to Snapchat to reach a new generation of irreverence-loving teens.

Jul 27 2018

MAD magazine is coming to Snapchat to reach a new generation of irreverence-loving teens. New content covering “sports, celebrities, politics, pop culture and anything else in the zeitgeist” will be published to the platform daily, said one DC exec. DC’s deal with Snap will add on to the nostalgic reboot’s podcast and Twitch channel, bringing the brand into the digital era. (THR)