BlackRock’s cofounder thinks gamification is the key to getting Millennials interested in investing.

BlackRock’s cofounder thinks gamification is the key to getting Millennials interested in investing. “Millennials want to game. It's a game society,” said Rob Kapito. The company’s beliefs are backed up by their investments in both Scalable Capital and Future Advisor, stock-trading platforms that appeal to Millennials. Kapito thinks the right financial gaming experience would make notoriously risk-averse Millennials feel “comfort and safety” when investing. (Business Insider)