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Thanks to Millennials, occult businesses—think “witchcraft and astrology”—are reportedly booming.

Thanks to Millennials, occult businesses—think “witchcraft and astrology”—are reportedly booming. The psychic services industry (mediums, astrology, tarot, etc.) is worth an estimated $2 billion a year, according to IBIS World, and shops selling occult items say they are getting more business. The founder of “spiritual subscription service” Mystic Lipstick observes, “When I started my journey in 2010, I was the weirdo…Now it is becoming more and more normalized, and I believe it is because more people are looking to heal. Millennials are much more open-minded.” Ypulse has the data on just how many young people believe in horoscopes, fortune telling, and more. (Marketwatch)