When planning an event, there’s a few “Millennial trends” not to forget—according to the experts at Eventbrite.

When planning an event, there’s a few “Millennial trends” not to forget—according to the experts at Eventbrite. They advise that social media is the first and foremast tool “to generate buzz” beforehand, and to leverage influencers via smart photo booths and social contests. Then mix up how you market by offering diverse activities: Wanderlust festival brings together a 5K, concerts, meditation, and more to be “multi-faceted.” Also offer the option to upgrade; exclusivity hasn’t lost its appeal and VIP is considered worth the cash. Finally, do not—and we repeat—do not mess up the food. If you need proof, just check out Pizza Festival. (Eventbrite)