Avocado Oreos and Unicorn Oreos could be coming to a grocery store near you. The #MyOreoCreation campaign is tapping into consumers’ creativity, asking fans to submit their new flavor ideas to the brand for a chance to have their invention mass-produced. Oreo is already sending out customized “prototypes” of their favorite entries to creators, with flavors that might make the final cut including Glazed Donut and Millennial Pink. Whatever wins will have a full line of Oreo cookies and candy bars stocked on shelves, and their lucky inventor will get $500,000. (Creativity, Insider)
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