Are British Millennials killing fish and chips?! NPD Group in the U.K. is reporting a decrease of 4% in fish and chip shop sales since 2009, while quick-service restaurant like Pret a Manger and McDonald’s have risen 9.2%. The firm says Millennials are driving the change, with only 15% of 18-34-year-olds visiting fish and chip restaurants, most likely due to lack of convenience. Many fish and chip shops have not kept up with the competition, instead choosing to stick to their big portions and overcrowded locations. (The Independent)
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