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Today’s young consumers are even more diverse than Millennials, and the calls to see themselves reflected in entertainment, marketing, and more are intensifying as their collective voices grow.

Feb 14 2017

Today's young consumers are even more diverse than Millennials, and the calls to see themselves reflected in entertainment, marketing, and more are intensifying as their collective voices grow. Now, a survey of those in the children’s entertainment community reveals that they also believe it’s time for “substantial and meaningful changes to increase the range of voices and experiences both on-screen and behind the scenes.” The CEO of one diversity-focused brand believes that social platforms have “opened up the floodgates for kids who now demand to see different types of content on screen.” (Kidscreen)