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Young shoppers aren’t following a spending pattern that “companies have capitalized on for years.” Recently, Goldman Sachs looked at the difference between generations that has retailers scrambling to adapt: “Millennials are far less likely to buy something because it’s convenient…Rather, they’re focusing on value.” With limited funds, young consumers are waiting for the best deals, or spending on something they seem more worthy…yes, like experiences.

Jan 18 2017

Young shoppers aren’t following a spending pattern that “companies have capitalized on for years.” Recently, Goldman Sachs looked at the difference between generations that has retailers scrambling to adapt: “Millennials are far less likely to buy something because it's convenient…Rather, they're focusing on value.” With limited funds, young consumers are waiting for the best deals, or spending on something they seem more worthy…yes, like experiences. (Business Insider)

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