The Ad Council is turning social media into social good by getting YouTubers to make a difference in the world. Tapping into fashion influencers to help Goodwill, their new “Donate Stuff. Create Jobs” campaign is intended to support the organization in their effort to give “training and career counseling to underprivileged job seekers.” Jenn Im is one of the influencers involved, motivating her 1.7 million subscribers to do good by showing off outfit looks that were created with Goodwill finds. (Tubefilter)
