J.C. Penney is honing in on its “emerging customer” base of Millennial moms. After noting that their newest customers are between 30-40-years-old, visiting the retailer frequently, and spending more than the average shopper, the department store has started making efforts to make these young moms’ lives easier. Initiatives include bringing a dedicated toy section back to the kids’ department and focusing on their new fast fashion line Belle & Sky. (CNBC)
Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.
- To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”
Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.
- To see this content for any Region, use the “Content Filter”.
