A recent discussion at the WSJ Global Forum looked into how much Millennials have disrupted the food industry. According to the CEO of Campbell Soup, young consumers have driven a “seismic shift” in the industry by desiring fresh, natural, and organic foods, as well as clean labels, prompting the brand to conduct four acquisitions in the past five years to reshape their offerings. The CEO of Panera Bread says over-information has created conflict in young consumers on what they should eat and what they want to eat, and their restaurant aims to resolve that by offering foods that are “good and good for you.”
(The Wall Street Journal)
