American Eagle is going “distinctly chic” in an effort to save itself from the teenage retail wasteland.

American Eagle is going “distinctly chic” in an effort to save itself from the teenage retail wasteland. In addition to the expected basics, they’re introducing new fashionable, on-trend pieces in a campaign of cool, black and white “Instagram-ready” ads shot by a well-known fashion stylist and photographer. The #WeAllCan campaign features a diverse group of “inspiring” influencers, including Hailee Steinfeld and Troye Sivan, to highlight the “power and influence” of Millennials. (Fashionista)