Fashion and lifestyle digital network StyleHaul is going after Millennial moms. The site’s “community is growing up,” and starting families, and it’s influencing the kind of content they want. Currently the motherhood content on their platform, produced by 900 StyleHaul creators, drives 40 million monthly views, which has inspired a new Millennial mom vertical. The expansion “goes beyond parenting and focuses on honest, multidimensional video full of 'life hacks' to help viewers find balance in their lives as new moms.” (Mashable)
