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Digital media wants to attract the elusive Millennial male, and the company behind Uproxx, BroBible, and Dime thinks they know how.

May 09 2016

Digital media wants to attract the elusive Millennial male, and the company behind Uproxx, BroBible, and Dime thinks they know how. Woven Digital, the “pop culture-focused digital media and content company,” hosts a network of sites that see 60 million monthly unique visitors and has 120 million monthly video views. According Woven, about half of 18-34-year-old males have visited their sites, and they capture the demographic by covering a variety of topics and by “develop[ing] shows and shar[ing] stories that are many times overlooked by traditional media outlets.” Woven is currently collaborating with Forbes on a video series on Millennial entrepreneurs. (Adweek