Fashion-forward students are bored with brands’ styles.

Fashion-forward students are bored with brands’ styles. According to the latest Fashion Innovation Index, “style gurus” on college campuses feel like there is a “lack of innovation” and items in stores look too much like what they already own. The brand tracking research found that Uggs, Michael Kors, and Abercrombie & Fitch were some of the least popular brands, while Kate Spade and Urban Outfitters scored highly. (MediaPost)