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No matter what young readers are looking for in books, it seems that having a major YouTube star as the author is a huge draw.

Dec 05 2014

No matter what young readers are looking for in books, it seems that having a major YouTube star as the author is a huge draw. Zoella, a 24-year-old vlogger sensation with 6.6 million followers, has released her first novel, and it has had a better first week of new author sales than J.K. Rowling and E.L. James. Her novel Girl Online is the coming-of-age story of a girl secretly blogging, and a sequel is expected next year. The novel is the first release from Keywords Press, which is dedicated to printing books from digital influencers. (The Daily Dot)