Urban Outfitters might be struggling to recapture young consumers with their fashion, but they are succeeding in one unexpected way. The chain has announced that they are the world’s number one seller of vinyl—though they have little current competition—likely thanks to many young consumers’ passion for the medium. Vinyl sales have been growing as the rest of the music industry suffers, and more brands, including Whole Foods and Target are jumping on the trend and stocking shelves with LPs. (Forbes)
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