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Heineken is entering their 13th year as a Coachella sponsor and is planning their biggest year of on-site marketing yet.

Heineken is entering their 13th year as a Coachella sponsor and is planning their biggest year of on-site marketing yet. The brand’s Heineken House will provide festival attendees with food, art, and music. Exclusive musical performances will be revealed via Snapchat throughout the fest to those following HeinekenSnapWho. (MediaPost)

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