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Sochi is days away, and most brands have steered clear of commenting on the controversy surrounding the games.

Feb 05 2014

Sochi is days away, and most brands have steered clear of commenting on the controversy surrounding the games. But yesterday AT&T became the first Olympic brand to openly condemn anti-LGBT laws in Russia, saying “Russia’s law is harmful to LGBT individuals and families, and it’s harmful to a diverse society.” The comments have already earned them major kudos online. (Mashable)