Though it influences so much of young consumer behavior, social media is still a young medium, and we are often asked things like, “Will Facebook actually last?” If it does, it is likely to change quite a bit over the next decade.

Though it influences so much of young consumer behavior, social media is still a young medium, and we are often asked things like, “Will Facebook actually last?” If it does, it is likely to change quite a bit over the next decade. By 2024 the network could be fractured into a range of different apps, or even look more like a media company than a social network. (Mashable)