Lingerie retailer Aerie (sister store to American Eagle) is encouraging girls to “get real and think real” with a new campaign that features all un-retouched models and the slogan “The real you is sexy.” With the awareness around Photoshopping and unrealistic body expectations only increasing, this messaging could be a smart way to endear Millennial women on the hunt for authenticity and body acceptance. (Huffington Post)
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