Coca-Cola is highlighting emerging music artists by releasing new tracks each week on its digital channels and Spotify playlists. The brand hopes to engage teens with modern interpretations of Coke’s iconic 5-note tune. (Marketing Week)
Jul 10 2013
Coca-Cola is highlighting emerging music artists by releasing new tracks each week on its digital channels and Spotify playlists. The brand hopes to engage teens with modern interpretations of Coke’s iconic 5-note tune. (Marketing Week)