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We’ve told you about Businessweek’s “Gets You Ahead” campaign, which attempts to gain new subscribers by shaming Millennials for living at home and suggesting a subscription will get them out of mom and dad’s basement.

Jun 07 2013

We’ve told you about Businessweek’s “Gets You Ahead” campaign, which attempts to gain new subscribers by shaming Millennials for living at home and suggesting a subscription will get them out of mom and dad’s basement. But Millennials aren’t laughing, and strategists see this as a misstep by mocking Gen Y in tough economic times. (Adweek)

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