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Marketers have noticed that training bras are a thing of the past.

Mar 06 2013

Marketers have noticed that training bras are a thing of the past. Now, young girls have become more sophisticated in their choices, opting for lingerie. Victoria’s Secret is setting their sights on tweens and teens, and they're not the only ones. Brands like Hot Topic, Urban Outfitters and Ascena Retail Group are all testing out this new segment in the Intimates category. (Bloomberg Businessweek)

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