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Macy’s is amping up its offerings among Millennials, launching 13 new brands and expanding 10 current ones aimed at 13-30 year olds.

Macy’s is amping up its offerings among Millennials, launching 13 new brands and expanding 10 current ones aimed at 13-30 year olds. Shoppers can look forward to a Marilyn Monroe collection, a graphic t-shirt line, runway-inspired fashions, and more as the store continues to target this age group. (WSJ) 

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