Foursquare is letting brands engage with consumers who’ve checked in the most at their business via “local updates” which would allow brands to reward fans even more by placing messages, deals, and event information in users’ streams.

Foursquare is letting brands engage with consumers who've checked in the most at their business via “local updates” which would allow brands to reward fans even more by placing messages, deals, and event information in users' streams. (AdWeek)