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MGA is rolling out two new doll lines this summer — Bratzillas are the “good witch cousins” of Bratz and will hit shelves in July with an immersive online experience coming in August; Novi Stars are a cosmic-themed tween focused line that will be unveiled in August with retail partner Justice carrying the dolls, accessories, and an exclusive clothing line.

Jun 14 2012

MGA is rolling out two new doll lines this summer — Bratzillas are the “good witch cousins” of Bratz and will hit shelves in July with an immersive online experience coming in August; Novi Stars are a cosmic-themed tween focused line that will be unveiled in August with retail partner Justice carrying the dolls, accessories, and an exclusive clothing line. (Kidscreen)

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