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As some Millennials find themselves in the position to afford luxury autos, car makers are going after them online.

Jun 14 2012

As some Millennials find themselves in the position to afford luxury autos, car makers are going after them online. They're engaging with young auto bloggers and encouraging potential buyers to comment and speak up about what they like and don't like about their vehicles on social media, resulting in a strong list of sales leads for the car companies. (SF Gate)