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MTV Tr3s, Viacom’s bilingual channel, succeeds with Millennial females, but is now going after guys with its upcoming show “Golden Boys” about Olympic Gold boxing champ Oscar de la Hoya.

May 14 2012

MTV Tr3s, Viacom's bilingual channel, succeeds with Millennial females, but is now going after guys with its upcoming show “Golden Boys” about Olympic Gold boxing champ Oscar de la Hoya. Make sure to check out our dispatches from the Millennial Mega Mashup to learn more about Hispanic Millennials including insights from MTV Tr3s. (Variety)