Gen Z is Traveling, But Are They Really Booking These Viral Travel Trends?

Gen Z is traveling more than ever, and they’re interested in viral travel trends that offer unique experiences, connections, and well-deserved rest…

  • Gen Z is interested in unique travel, one-of-a-kind travel trends, like themed Airbnbs, sleeper trains, and visiting film locations for those main character moments
  • Whether using a dating app in a new location or finding a vacay fling, they’re interested in travel trends that allow them to connect
  • They’re interested in booking trips like sleep retreats and digital detoxes that help them unplug, recharge, and protect their peace
YPulse has said before how for Gen Z, travel isn’t just something they do—it’s a major goal in their ideal lifestyle. And when it comes to where they’re going next? Just check their phones. YPulse’s Travel report shows social media ranks third after recommendations from friends and family and the promise of good food or culture. So, if it’s trending on TikTok, there’s a good chance it’s on their travel bucket list.  But with headlines swirling about the latest travel trends—”sleep is travel industry’s newest obsession,” “travel is the new dating app,” or “Gen Z are basing their travel plans on TV shows,” the real question is what kinds of travel are Gen Z interested in? Are they really going for the digital detox retreats with sleep masks and zero WiFi? The set-jetting location from their favorite shows? Looking for love (or a situationship) in a new city?   In YPulse’s Travel report, we ask 18-24-year-olds about what viral travel trends they’re interested in from a list of over...

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