YPulse has said before how for Gen Z, travel isn’t just something they do—it’s a major goal in their ideal lifestyle. And when it comes to where they’re going next? Just check their phones. YPulse’s Travel report shows social media ranks third after recommendations from friends and family and the promise of good food or culture. So, if it’s trending on TikTok, there’s a good chance it’s on their travel bucket list. But with headlines swirling about the latest travel trends—”sleep is travel industry’s newest obsession,” “travel is the new dating app,” or “Gen Z are basing their travel plans...
3/19/25
Travel Report
Questions about how young consumers are traveling are more relevant than ever, as headlines paint...
Read the report
